Enhance User Experience by ST25 NFC Reader+Tag Solutions webinar
 | Learn about the benefits of integrating ST's NFC Reader+Tag solutions (R+T) in your productsWednesday, June 23rd 2021 | 11:30 am India Standard Time / 2:00 PM Singapore Time |
This webinar explores the potential of using ST25 NFC Reader + Tag bundle in applications of all kinds, innovative use cases and improvements to current products. It aims at not only educating, but inspiring viewers to create their own designs with NFC.
In this webinar, you will learn
- NFC technology and innovative use cases combining NFC reader and tag
- Typical use cases and how to easily implement NFC Reader+Tag solutions in your product
- How to benefit from the easy and cost-effective integration of NFC Reader+Tag solutions
- How to improve the safety, reliability and quality of your products
- How combining NFC readers and tags can help you understand consumer habits and find new ways of engaging users
Agenda
- NFC Basics
- Creating a new product
- NFC enabled features
- NFC today & tomorrow
There will be a live Q&A session at the end of the webinar where ST’s experienced engineers will be available to answer your questions.
Speakers
 | Keith Walters (Technical Marketing Manager) Keith has a B.S.E.E. and a M.S.E.E. with a specialization in electromagnetics from the University of Wisconsin. He was a hardware design engineer for 12 years before becoming an FAE at Atmel/Microchip and NXP where he worked for 11 years. In 2018 Keith joined ST as a technical marketing manager located in Minneapolis, Minnesota focusing on automotive and industrial customers in the central U.S. Keith holds patents in high speed motor control and car access and has published research on dielectric resonator antennas. |
 | Bonny Zhang (Product Marketing Manager) Bonny holds a bachelor degree in Electronic Engineering from Fudan University. She joined ST in 2005 and has more than 15 years' experience working as FAE, Technical Marketing and Product Marketing for Memory and NFC Products. She's based in Singapore and working closely with companies in ASEAN and ANZ countries to grow Memory & NFC business. |
 | Amit Sethi (Technical Marketing Manager) Amit joined STMicroelectronics in 2010 and has 17 years of semiconductor industry experience, with market knowledge of diversified industries like metering, consumer Electronics/Appliances and automotive industry. Amit holds a Bachelor degree in Electronics & Telecommunication Engineering. He is presently working as Marketing Manager for the Memory and NFC products. |
 | Soh Shan Shan (Technical Marketing Senior Engineer) Shan Shan holds a Bachelor degree in Electrical Engineering. She is a Technical Marketing Senior Engineer responsibles for Memory and NFC products. She has 10 years experience in semiconductor industry across product development, field applications and technical marketing. She actively supports customers in ASEAN and ANZ regions. |
