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OUR BUSINESS
EXCEEDS OUR COMPANY BECAUSE OF OUR STRATEGIC ALLIANCES
Throughout our history, we have
valued our strategic alliance partnerships as actual extensions of our own
business. Long before strategic alliances became fashionable, we knew that
working as true partners with uniquely positioned companies would be an
essential driver of our success. LEADERS &
INNOVATORS. We specifically address two kinds of partnerships. We
partner with industry leaders who share our commitment to quality and bring
unique expertise. And we partner with innovators who share our enthusiasm and
show great promise in tapping into future consumer trends.
INSIDE & INSIGHT. We engage our partners as if
they were part of our company. We treat their market objectives as our own, and
seek to understand their businesses as well as they do. We also bring their
insight into our business, insisting on their participation in our key internal
strategic work. SYSTEMS & MARKETS. Our
partners provide us unique understanding of their markets and their application
systems. They help us understand the world they serve and the prob-lems we need
to solve. SILICON & SECTORS. In turn, we
provide our partners with access to our extensive intellectual property
portfolio and advanced expertise in silicon technologies, allowing them the
unique possibility of contributing to driving their future
evolution. |
